You have just spent a lot of time and effort creating a great webinar. Now you want as many people as possible to attend it. How do you do that?
You do it by generating traffic. How do you generate traffic? One of the best and easiest ways is by forming a joint venture.
A joint venture involves getting other people, preferably with large customer bases, to promote your webinar. You need to be able to convince people that they should promote your presentation. Here are two ways that you can use to make it worth their while to promote your webinar.
These are giving an affiliate commission and doing a mutual promotion. A combination of the two could also be used.
The easiest way to get promoters of other sites to work with you is to offer an affiliate commission.
This means that they give you access to their customer list so that you can present your webinar to them. If you end your presentation with an offer you give the promoter a share, or commission, of your sale. If you offer the promoters a share of the sales of 50% or more, you have given them a good incentive to keep working with you. If you make a lot of sales, of course you will want to keep working with that promoter. If you don't, you might think about looking for a different promotional partner whose customer base is more suited to your products.
What can you offer the promoter of another site if don't have a product to sell on your webinar that will generate commissions? In that case you need to offer promotional activities for their site that are equal to what you are asking them to do for you. It is a simple, you help me, I help you technique. It is an exchange of services not money.
As you are the person making the approach, it is quite possible that you will have to promote something for the other person before they will do it for you. It does not necessarily have to be a webinar that you promote in return; it could be any product or service that they are offering. Try to work with reputable people so that you do receive promotional efforts in return for yours. If a promoter fails to reciprocate your promotion, there is not much you can do other than not work with them again.
When you have your webinar ready to present you want to drive as much traffic as possible to it. The more people that attend your webinar, the better able you are to promote your goods and services.
There are two ways that you can compensate other promoters in order to make it worth their while to promote you.
You can offer them a monetary incentive in the form of a commission, or, you can undertake to reciprocate their efforts on your behalf by promoting their site, goods or services.
Both ways are proven methods of ensuring that your webinar has a full-house!
Learn more about driving traffic to your site at: www.webinarcrusher.com
